Reading Notes Ch.13 COMM 2322

New Technologies in Public Relations

The following are the primary uses of the Internet by public relations professionals:

  • E-mail distribution
  • Web sites
  • Blogs, Moblogs, and Vlogs
  • RSS-Really Simple Syndication
  • Podcasting
  • Brochureware

Other Computer Applications

  • Dictation and Voice Generation
  • Expert Systems
  • Public Relations Management Tools
  • Desktop Publishing
  • Mailing Lists
  • Online Conferences
  • Graphics, Design, and Photography
  • Facsimile Transmission

Other Tools

  • Cell Phones
  • Personal Digital Assistants
  • Memory: The CD, DVD, and Flash Memory
  • Electronic Blackboards

The book I found these notes in can be found here.


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